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ProStart-Yr 2-Chapt 3

The Lodging Industry

AB
changes in transportationThe lodging industry has historically been impacted by what?
the Depression in the 1930sWhen did several hotel properties closed because of decreased travel business?
the 1950When did the first motels spring up in America
1958When did commercial airlines become popular?
front-of-the-houseWho comes in direct contact with guests?
back-of-the-houseWho maintains systems or support front-of-the-house areas?
administrative departmentsincludes general management, accounting/finances, human resources, marketing/sales
service departmentsinclude front desk, housekeeping, maintenance, seccurity, and food/beverages
leisure travelersanyone traveling primarily for pleasure
business travelersanyone traveling primarily for business
full-service propertiesestablishment that has a complete line of departments and services
luxury propertiesestablishment offering the ultimate in comfort and elegance
economy lodgingoffers clean, low-priced accommodations with limited amenities
mid-priced facilitieslodging that falls betwee full-service and economy
all-suite propertiessccommodations providing apartment style facilities
resortsproptety that specialized in providing extensive entertainment and recreational activities
bed and breakfastsprivately owned homes converted to have several guest rooms
meeting and convention hotelsproperty constructed specifically to accommodate conferences and conventions
general manager (GM)responsible for overall performance of establishment and employees
assistant GMmanager who implements the GM's plans and serves as liason between management and staff
human resources (HR) directorperson in charge of hiring and keeping quality employees
marketing directorresponsible for generating new business, conducting market research, keeping an eye on competition
convention managerplans meeting, determines rates for convention tuests, and sells banquet services
convention sales managerbrings in new convention business
desk clerkemployee who greets and registers guests and performs check-in
bell captainperson who overseer bellhops, door attendants, and valet parking
conciergefront office employee who provides guests with information and responds to special requests
night auditorfront office employee who works at night posting charges and balancing daily transactions
executive housekeeperin charge of household staff, supplies and equipment
room attendantslodging employee who performs daily guest room cleaning
chief engineeroversees ongoing maintenance
security chiefhead person who protects guests from crime, fire, theft, and unsafe conditions
food and beverage directormanages formal dining room, coffee shop, lounge, banquet, catering, & room service
property management systemscomputer hardware and software used to manage a lodging property
postto enter a charge into a guest account
guest foliorecord of guest charges and payments
central reservation system (CRS)serevice that allows guests to reserve a room at any branch property by calling 1 telephone number
room inventorytotal number of rooms a lodging property has to sell
blockto reserve a room on a specific day
rooms forecastanalysis of anticipatted room inventory based on past sales
yield managementtechnique that calls for varying room rates as demand for rooms varies
Hubbart formulaused to set room rates
rack ratehighest rate category offered by a ledging property


Academic Assistant
R. D. Anderson Applied Technology Center

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