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Sociological Analysis
Big Brother is a reality television show which is broadcast each summer
(for the past four years). 12 people are chosen and put into the Big
Brother house, where they will spend up to 71 days. 24 hours a day, and
seven days a week the group are filmed and shown on national television.
People either find these programmes boring or addictive, which is often
why there so successful. Everyone in the country has heard about it and
has an opinion on it.
Big
Brother is a form of participant observation, with the “nation”
observing, it is a form of overt observation as the participants know
they are going to be watched.
Functionalists,
such as Durkheim, would argue that like religion, television brings
people within the community together. If something shocking is on the
news, such as a high profile murder investigation, then people bind
together, showing them sharing the same norms, roles and values. This
can also be said of television, if lots of people watch a program then
they share their ideas and opinions with others. However if something
shocking was to happen on Big Brother like nudity or sex then the nation
would come together but it is more likely they would be revolting rather
than sharing beliefs. During
the 1950’s Talcott Parsons developed a structural-functionalism theory
where he stated that people were “acting” in an involuntary way. He
said that society was moulding people and making them think there is a
certain way to look and act.
This is relevant to Big Brother as the group within the house may be
acting as they think people outside the house want to see them act
rather than acting as they normally would.
The
New Right tend to have a very middle class view of Big Brother and
especially of the types of people that are in the house. Many of them
would say that the group in the house are “abnormal”. However they
can be seen as merely contesting normal social roles. These types of
people often haven’t met with transsexuals or openly gay people. The
fact that these people are on television is shocking to them, although
this is not necessarily their fault it seems they should be unable to
judge these people without truly knowing them. This may be relevant to
me when sending out my questionnaires as people who believe in New Right
ideals may have a biased view as these people don’t act the way that
they believe people should act.
Marxists
would say that reality television is entertainment created by the
bourgeoisie to oppress the proletariat, whilst they are busy watching
television they are not working and making money. It gives them a false
consciousness and whilst they are watching television they are not
thinking about money or working. Big Brother can also be seen as the
bourgeoisie oppressing the people in the house who are acting as
proletariats. However the group in the house know how Big Brother is run
as there have been four other series’, so although they are being
oppressed they should be expecting some kind of oppression on things
they are and aren’t allowed to do. The last person to remain in Big
Brother wins a prize of around £70,000; Kincaid would argue that this
makes the group work harder over the period of 71 days in order to
receive the money and therefore the money is the main incentive.
This may mean that the group are acting in a false way are therefore
roles, norms and values may appear to be broken down when they aren’t
or vice-versa.
Feminists
would say that the oppression put on the group is like the oppression
which men put on women and the title “Big Brother” implies this. Big
Brother is, however, run by women; the producer, press officer and 02
brand consultant are all women. Radical feminists, such a Germaine
Greer, may see Big Brother as quite liberating for women as they can
break away from traditional norms roles and values. This breaking away
from tradition allows them to act up and not necessarily act how it is
stereotypical for women to act, like doing the housework.
This may be proof that society has changed at the traditional
norms, roles and values no longer exist.
Symbolic
Internationalists, such as Erving Goffman, would see Big Brother as a
way of seeing different interpretations of things. When the group first
entered Big Brother and first began to meet they may have been
projecting an ideologically image of themselves onto others. However
there is also the interpretation that the audience have on the group and
what each individual sees the group as. E.g.: One person may think that
one of the group is arrogant where another person may see them as
misunderstood. The idea of
having different interpretations and different views on the roles within
the house and the way the group are shown is a good idea as it allows
the individual to make up their own minds about the people in the house.
Post
modernists would see Big Brother as a way of showing diversity in
society. Traditional norms, roles and values are broken down. There are
several gay members of the group and a transsexual and housework is
normally shared within genders. I think this will perspective into my
research as I can look at how traditional norms, roles and values are
broken down and how socially constructed ideas of people can be broken
down
Social
construction is also discussed by Michel Foucault, a post-modernist, who
labelled families “normal” or “abnormal”, although his ideas
didn’t take into account the diversity within families, his ideas of
labelling people can be related to Big Brother.
Post-modernists would believe that the presentation of gender roles,
within the house shows diversity. It is not as tradition, with the women
cooking and cleaning, everyone helps out and cooking is on a rota
system. This shows a breakdown in traditional norms, roles and values.
Also, Kitten is a lesbian and her actions show a break down in
traditional relationships and the role of women as a housewife. There
are also gay members of the group which shows the breakdown in these
roles further.
Philippe
Aries, a French sociologist, studied and wrote on what the idea of what
a child is and how it is socially constructed and how children between
the ages of 7 and 15 didn’t exist, children in this age group went out
and worked and were more like miniature adults. Social construction may
also exist within the Big Brother house. Some of the housemates may have
changed the way in which they act or dress in the household to live up
to a stereotype of what’s “normal” and “abnormal”. If they
wish to be rebellious, like Kitten, then they are likely to be trying to
be acting more towards the “abnormal”, however if they wish to
conform they are more likely to change their actions to what is socially
constructed as “normal”. Often, people who are trying to be
“abnormal” act this way in order to gain interest and popularity
with the viewers. They believe that their exaggerated characteristics
are how they should act in order to win.
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