| A | B |
| Intranet | used to access the store's e-mail, time sheets, forms, manuals, online telephone directory, and other programs |
| Cash Store | business name for Cottonwood Financial |
| 7 | number of states in which the Cash Store operates |
| Irving, TX | location of the corporate office |
| work environment | business casual |
| 90 | percentage of managers who are promoted from store positions |
| our customers | everyday people like you and me |
| Cash Advance | short term loan issued to individuals who have a checking account and steady source of income |
| 14 | number of days between Cash Advance payment due dates |
| military personnel | not eligible for a Cash Advance |
| quality customer service | distinguishes the Cash Store from the competition |
| cash instead of check | benefit of using the Cash Store |
| credit | not required in order to qualify for an advance |
| Chain of Commaned | support system for all employees |
| District Manager | direct supervisor |
| Administrative Office | person or place that all company inquiries not related to advances should be directed |
| elevator speech | quickly communicates the products, services, and benefits of the Cash Store |
| setting customers up for success | communicating important information to customers |
| open ended questions | used to gain more information from a customer |
| closed ended questions | used to gauge customer agreement |