“Magic Formula”
for Presentations & Speeches
Provided by the Iowa FFA Association and the National FFA Organization
The “Magic Formula” is a process for developing and reviewing presentations or speeches. Obviously, a thirty-minute presentation is quite different from a five-minute speech, but the basic strategies for effective communication are the same. Great speakers, great teachers, and great presenters all utilize these components.
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From beginning to end, how will you show that you prepared for each person in attendance?
SHOW YOU CARE
Have you demonstrated that you have “put yourself in your audience’s shoes”?
ACTION
What action will your audience take as a result of your presentation?
POINT
WHAT does the audience need to know to accomplish the objective(s) of this presentation?
SUPPORT
HOW is the best way for your audience to understand and learn information in your Point?
APPLICATION
How will the audience show they can apply what they’ve learned – now and in the future?
REVIEW AND CLOSE
How will you help the audience summarize what they’ve learned, and leave in a useful state-of-mind?
CONNECTION
How will you insure that the audience is prepared, engaged and ready to learn from the start?
PREVIEW
How will you create audience awareness and anticipation for the presentation?
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