| A | B |
|---|
| all inclusive resort | Resort that includes lodging, food, entertainment, and many activities for one price |
| attractions | Anything that leisure travelers find interesting |
| business travel | Travel beyond one's home city for reasons related to work |
| centrics | In the Plog Continuum, a psychological middle ground between Dependables and Venturers |
| charter | To lease or rent |
| commodity | A product that's simple, similar to other products in its sector, and usually bought based on price and logistic factors alone |
| consumers | People who buy products or services for their personal use |
| convention and visitors bureau | A city DMO |
| corporate travel manager | A person employed by a company to arrange travel for its employees |
| demographics | Easily measurable factors, such as age, income, gender, marital status, and the like |
| dependables | In the Plog Continuum, cautious people |
| discretionary money | Money that's left over after pay for the necessities of life and that is used to buy something that a person doesn't necessarily need but certainly may want |
| destination marketing organization | An organization whose purpose is to promote and facilitate travel to and within its districts, cities, regions, states/provinces, nations, or continents |
| escorted tour | Tour in which transportation, sightseeing, some (or all) meals, lodging, and the services of a tour manager are all prearranged |
| experience | A complex product, one where suppliers in that sector provide different types of vacations |
| high season | When the weather at a place is best and many people get their vacation time |
| hospitality | Industry that encompasses the lodging and food services industries |
| incentive trip | Vacation provided by a company as a reward to certain employees for achieving exceptional, pre-identified goals |
| independent tour | Tour in which many of the travel components are prearranged but the buyer travels independently of a group or a tour manager |
| intermediary | Company that acts as a go-between, linking suppliers with the traveling public |
| leisure travel | Travel for the purpose of enjoyment |
| low season | When the weather at a place is worst and few people are traveling |
| psychographics | Factors that are more difficult to assess, such as attitudes, preferences, and beliefs |
| shore excursion | A tour at a port |
| shoulder season | An "in-between" time when tourism is neither high nor low |
| supplier | Company that creates, owns, and provides the travel products being sold |
| tourist office | A national DMO |
| transportation | Industry that moves not just people but also things, such as cargo |
| travel agent | Professional who analyzes a traveler's needs and then prices, recommends, arranges, and sells one or more components of a person's trip |
| travel package | Package in which several travel components are bundled together and sold as one product |
| venturers | In the Plog Continuum, bolder people |
| VFR travel | Travel for visiting friends and relatives |
