A | B |
administered channel | one organization takes the lead to benefit all channel members |
bar codes | product identification using vertical lines read by computers |
cash and carry wholesaler | buyer must pay cash and transport from wholesaler |
channel integration | one business owns organization at o |
channel members | businesses that participate in getting goods from producer to consumer |
channels of distribution | routes that goods follow including activities while moving from producer to consumer |
containerization | products packed in large shipping containers then shipped |
convenience stores | smaller stores located in convenient locations that sell cheap, frequently purchased items |
department stores | large full service stores that carry many items for the home |
direct marketing | when producers sell directly to the ultimate consumer |
discount stores | stores that offer a wide range of common items for a broad set of customers |
distribution center | large building designed to accumulate and redistribute products efficiently |
distribution planning | ensuring that all important factors are considered when deciding on distribution methods |
economic discrepancies | differences between offerings of a business and consumer requirements |
express service | parcel service that guarantees the sender the shipment will arrive before a certain time |
factory outlets | combination of discount and specialty store that sells specific brands at a discounted price |
indirect marketing | distribution through channel members |
manufacturers agent | independent salesperson given sole privilege of selling goods in a certain area |
merchant wholesaler | wholesaler who takes legal title to goods, offers credit to retailers and provides other services |
parcel shipment | the shipment of small packages |
piggyback service | when truck trailers are loaded and placed on RR cars to be shipped close to their final destination |
rack jobber | wholesaler who works through large retailers with food and other items who will furnish racks, stock shelves and keep inventory |
specialty stores | stores that handle one category of product such as shoes, jewelry, furniture etc. |
specialty wholesaler | a wholesaler who specializes in one or only very few types of merchandise |
supermarkets | large stores that are well stocked with a variety of frequently purchased products, primarily food |
telemarketing | direct sales method that combines telephone sales with computer technology |
warehouses | buildings used to store large quantities of products until they can be sold |