| A | B |
|---|
| norm-referenced tests | permit one to compare individual's performance with another; items yield a wide range of scores |
| criterion-referenced tests | describes what an individual can do, without comparison to others; items measure objectives |
| test | set of stimuli presented to an individual in order to elicit responses on the basis of which a numerical score can be assigned |
| scale | set of categories or numerical values assigned for the purpose of measuring variables |
| inventories | collection of behavioral statements |
| projective techniques | individual responds to ambiguous or unstructured stimulus |
| Likert scales | uses a set of statements to assess attitudes towards a topic; half & half; no neutral |
| Thurstone scales | only select statements that correspond with person's attitude |
| Semantic differential scales | denotative (dictionary meaning) & connotative (associations; suggestions) |
| Rating scales | assessment of a person's behavior or performance |
| direct observation | determines extent to which a behavior is present |
| contrived observation | subject is observed in simulated situations |
