| A | B |
|---|
| by and large | for the most part; generally |
| catch your eye | to get/capture your attention |
| create a stir | to create a controversy or create excitement |
| consumer | a user or buyer of a product |
| crux | the main point or factor of an issue |
| eye opener | a surprising fact that leads to a new realization |
| hammer a point home | to strongly emphasize a point |
| illustrious | famous for positive qualities |
| infamous | famous for negative reasons; ill-famed |
| insinuate | to suggest indirectly; to imply |
| ploy | a trick |
| reside (in) | to live or exist in |
| shamelessly | without embarrassment or shame |
| split second | an instant;a tiny fraction of a second |
| subliminal | subconscious; below the level of awareness |
| widget | a nickname used for any small invention or product |
| ambiguity | uncertainty; capable of being understood in two or more possible senses or ways |
| beside the point | irrelevant |
| coin the term | create, invent a term |
| cutting-edge | a sharp effect or quality |
| enhance | to increase or improve in value, quality, desirability, or attractiveness |
| haven't the foggiest | blurred or obscured as if by fog |
| referent | the thing that a symbol (as a word or sign) stands for |
| repel | disgust; to drive away; reject |
| sassy | distinctively smart and stylish |
| slip one's mind | to escape from (one's memory or notice) |
| streamlined | organized; having flowing lines; modernized |
