| A | B |
|---|
| Dominant | Wears expensive but conservative navy pinstripe suit |
| Influencer | Wears an Armani "Power suit" with $70 hand-painted silk tie or scarf |
| Steadiness | Wears "Friends of the Library" outfit: |
| Conscientiousness | Wears rumpled corduroy slacks, sneakers, mismatched socks, a pocket protector |
| Dominant Eater | Eats out a lot, loves to microwave everything |
| Influencer Eater | Entertains a great deal/ wants to know what frieds are cooking for dinner |
| Steadiness Eater | Values meals and considers them important family time |
| Consciousness Eater | Reads labels, know % of fat, protein, carbohytrates |
| Dominant Motto | Just do it! |
| Influencer Motto | It's not what you know but who you know |
| Steadiness Motto | Don't rock the boat |
| Consciousness Motto | Do it right the first time |
