| A | B |
| Mnemonic Devices | memory aids |
| shaping | using rewards and punishments to change behavior |
| Psychiatrists | medical professionals that treat behavior |
| free association | writing 1st thing that comes to mind |
| Humanism | maintains humans are active and creative |
| chunking | grouping things to help short term memory |
| central processing | sorting and storing information |
| symbol | sound or design that represents a quality of an object |
| image | most basic unit of though |
| repression | blocking bad memories |
| Rods | most responsible for night vision |
| Cones | Most responsible for color |
| sensory adaptation | reason we get used to a sensation and don't notice it anymore |
| Olfactory nerve | sends smell messages to the brain |
| Lens | focuses light onto the retina |
| stimulus | any change in the environment to which and organism responds |
| illusions | misrepresentation of physical stimuli |
| auditory nerve | transmits neural messages of sound vibrations to the brain |
| Sound waves | vibrations in the air |
| Taste | this sense is produced by smell, temperature and texture |
| binocular fusion | the combining of 2 images into 1 image |
| primary reinforcers | objects that satisfy or reduce a basic need |
| Pavlov | discovered principles of classical conditioning |
| Freud | Free association and the unconsious mind |
| Lobes | Regions of the brain |
| Master gland | pituitary gland |
| central nervous system | contains the brain and spinal chord |
| corpus callosum | connects the 2 hemispheres of the brain |
| Galton | psychologist that concluded success is the result of heredity |
| kinestheses | body's sense of movement |