| A | B |
| consumer(n) | someone who buys and uses products and services |
| contradictory(adj) | two statements, beliefs, etc. that are contradictory are different; therefore, cannot both be true or correct |
| convert(v) | to change something into a different form of thing, or to change something so that it can be used for a different purpose or in a different way |
| corporate(adj) | belonging to or relating to a corporation |
| corporation(n) | firm/business |
| equate(v) | to consider that two things are similar or connected |
| finance(v) | to provide money, especially a lot of money, to pay for something |
| label(n) | a piece of paper or another material that is attached to something and gives information about it |
| medium(n) | a way of communicating information and news to people, such as newspapers, television etc. |
| medium(adj) | between large and small |
| presume(v) | to think that something is true, although you are not certain |
| register(v) | to realize or notice something, and then remember it |
| revenue(n) | money that a business or organization receives over a period of time, especially from selling goods or services |
| subsidize(v) | if a government or organization subsidizes a company, activity etc, it pays part of its costs |
| symbol(n) | a picture or shape that has a particular meaning or represents a particular organization or idea |
| theme(n) | the main subject or idea in a piece of writing, speech, film |