| A | B |
| Repeatedly sending an e-mail message to a particular address at a specific site. | Bombing |
| A sudden idea; a group problem-solving technique. | Brainstorm |
| Plan written to establish a business. | Business plan |
| Begins with the reason for the correspondence. | Direct approach |
| Faces produced by the Internet counter-culture in answer to e-mail being devoid of body language. | Emoticons |
| Mentally entering into the feeling or spirit of a person. | Empathy |
| One- or two-page summary of a report. | Executive summary |
| Group brought together to talk with an interviewer about their opinions of certain events or issues. | Focus groups |
| Begins with an opening state3ment that is pleasant but neutral; reviews the circumstances and gives the negative information; closes on a pleasant and positive approach. | Indirect approach |
| Created when grammatically equivalent forms are used within a sentence. | Parallelism |
| Used when you want to convince someone to do something or change an indifferent or negative reader reaction. | Persuasive approach |
| When users launch an instant message, they can see who on their contact list is online. | Presence technology |
| Degree of difficulty of a message. | Readability |
| Number of people responding to a survey or questionnaire. | Response rate |
| Sending e-mail to hundreds or thousands of users or lists that expand to many users. | Spamming |
| E-mail that appears to have originated from one source when it actually was sent from another source. | Spoofing |
| contains the main idea of a paragraph. | Topic sentence |
| Places the reader in the center of the message. | You approach |
| Work-at-home professionals who provide numerous business support services, including making appointments, laying out reports, organizing files, and so on. | Virtual assistant |