| A | B |
| Alliteration | Repetition of sounds at the beginning of nearby words |
| Imagery | Writing that is designed to create images in the mind of the reader |
| Jargon | Technical terms or “subject specific” language |
| Metaphor | Saying something ‘is’ something that it is not, in order to create an effect |
| Onomatopoeia | Words that make the sound of the action that they are describing |
| Paradox | An apparently impossible statement that somehow makes sense |
| Pun | A joke using words |
| Repetition | Repeating, similar words, phrases or sentences in close succession |
| Rhyme | Repeating sounds at the ends of words |
| Simile | Saying something is “like” or “as” something for an effect |
| Understatement | Emphasising something by deliberately downplaying it |