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Chapter 4 Typography (Activity 1)

Basic Terms used to describe type. typeface classifications, family, series and font type distinctions. Legibility of type.

AB
typefacesdistinctive designs of visual symbols that are used to compose a printed page on paper or another substrate.
uppercasethe capital or larger letters, usually abbreviated "caps".
lowercasethe smaller, body letters abbreviated "lc".
body heightthe distance from top to bottom of the lowercase letters not including the ascenders and descenders.
ascenderthe part of a letter that extends above the body height.
descenderthe part of the letter that extends below the body height.
base linean imaginary line drawn along the bottom of body height letters.
waist linean imaginary line drawn along top of body height letters.
counterthe nonprinting area surrounding a letter or inside the loop of a letter, such as "d" or "p".
point sizea veritcal measurement used to identify or specify the size of a typeface.
stemthe vertical part of a typeface character.
serifsthe thickened tips or short finishing-off strokes at the top and bottom of a character.
Bodonia modern typeface that features an extreme difference between the light and heavy elements.
reverse typetype that usually consists of white characters on a solid black or color background.
typeface familya grouping of typefaces that contain variations of one style of type.
seriesthe range of sizes of each typeface in a family.
pointsused to measure the veritcal height of a line of type.
picasused to measure the line lengths and composition depth.
unita phototypesetting measure that results form splitting the em into uniform narrow widths
point sizerefers to the height of type.
set widthrefers to the width of a character.
trackinga feature of computer typesetting programs that allows you to control letterspacing and wordspacing together.
widowa very short word, or part of a word, forming the final line of a paragraph.
definitiona legibility factor that refers to the sharpness of distinction of the printed image.
line lengththe distance from the left to the right sides of a line or body of type.
negative leadinga reduction in space to produce leading below the type size.
scribesare who early typographers modeled their drawn letter forms form.
ink darknessaffects the contrast of typeface against the light reflected by paper.
foundry typethe major form of type used for printing from the 1400's through the mid-1900's.
John Baskervillethe first English printer to develop a typeface that was designed solely for printing.


Printing Graphics Instructor
C. E. Jordan High School
Durham, NC

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