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| typefaces | distinctive designs of visual symbols that are used to compose a printed page on paper or another substrate. |
| uppercase | the capital or larger letters, usually abbreviated "caps". |
| lowercase | the smaller, body letters abbreviated "lc". |
| body height | the distance from top to bottom of the lowercase letters not including the ascenders and descenders. |
| ascender | the part of a letter that extends above the body height. |
| descender | the part of the letter that extends below the body height. |
| base line | an imaginary line drawn along the bottom of body height letters. |
| waist line | an imaginary line drawn along top of body height letters. |
| counter | the nonprinting area surrounding a letter or inside the loop of a letter, such as "d" or "p". |
| point size | a veritcal measurement used to identify or specify the size of a typeface. |
| stem | the vertical part of a typeface character. |
| serifs | the thickened tips or short finishing-off strokes at the top and bottom of a character. |
| Bodoni | a modern typeface that features an extreme difference between the light and heavy elements. |
| reverse type | type that usually consists of white characters on a solid black or color background. |
| typeface family | a grouping of typefaces that contain variations of one style of type. |
| series | the range of sizes of each typeface in a family. |
| points | used to measure the veritcal height of a line of type. |
| picas | used to measure the line lengths and composition depth. |
| unit | a phototypesetting measure that results form splitting the em into uniform narrow widths |
| point size | refers to the height of type. |
| set width | refers to the width of a character. |
| tracking | a feature of computer typesetting programs that allows you to control letterspacing and wordspacing together. |
| widow | a very short word, or part of a word, forming the final line of a paragraph. |
| definition | a legibility factor that refers to the sharpness of distinction of the printed image. |
| line length | the distance from the left to the right sides of a line or body of type. |
| negative leading | a reduction in space to produce leading below the type size. |
| scribes | are who early typographers modeled their drawn letter forms form. |
| ink darkness | affects the contrast of typeface against the light reflected by paper. |
| foundry type | the major form of type used for printing from the 1400's through the mid-1900's. |
| John Baskerville | the first English printer to develop a typeface that was designed solely for printing. |