| A | B |
| Matching theory refers to _____ effects of concurrent schedules of reinforcement on allocation of behavior | predictable |
| Major research in matching theory was conducted by ___? | Herrnstien |
| Response allocation is ____ and affected by 4 major factors | lawful |
| The four factors of matching theory are? | 1 rate of reinf 2. quality of reinf 3. immediacy of rein 4 response effort |
| Describe quality of reinforcement | When one consequent event is preferred over the other |
| Describe rate of responding | rate of responding on each alternative tends to match the rate of reinforcement delivered |
| Describe delay to reinforcement | time between completion of a response and access to reinforcer |
| Describe behavioral effort | effort required by each response alternative to earn reinforcement affects choice |