| A | B |
| Dominant Photo | A photo that catches a persons eye and is 2x bigger than any other photo |
| Eyeline | Directs the eye to the center of the design |
| Margins | Boundaries of printable area |
| Gutter | Center of page where the book is stitched together |
| Pica | Unit of measurement is 1/6 of an inch |
| Point | Smallest unit of measurement in design |
| White Space | Any place on a layout that is left blank |
| Folio | A text box at the bottom of the page that contains the page number, section and who created the layout |
| Photos | Used to document and tell a story without using words |
| Headline | Used to draw a person's attention to a piece of writing |
| Subhead | Used to tell a person the main idea of an article |
| Caption | Written text used to describe what is going on in a photo |
| Amount of Columns on our layouts | 4 |