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11.7 Postwar America

The Americans-Reconstruction through 20th Century
Chapter 19
CA History SOcial Science Standards 11.7

AB
consumerismthis is the buying of material goods
Dr. Jonas Salkhe developed a vaccine against polio
franchisethis is a company or sevice that is duplicated in many locations
franchiseMcDonald's is one of the earliest examples of this type of business
planned obsolescencethis is a marketing strategy that manufacturers began to use in the 1950s
conglomeratethis is a major corporation that includes a number of smaller companies in unrelated industries
baby boomthis refers to the largest generation in the nation's history, the one born between 1946 and 1964
conglomeratethis type of busniess seeks financial security through diversification, or investment in various areas of the economy
Elvis Presleythe "King" of Rock 'n' Roll


Orange, CA

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