| A | B |
|---|
| Biological | Biological process influence behavior and mental process. |
| Behavioral/Learning | Personal experience and reinforment guide individual development. |
| Humanistic | People make free and conscious choices based on their unique experiences – self concept. |
| Psychoanalytic | Unconscious forces or desires affect behavior. |
| Cognitive | Perceptions and thoughts influence behavior. |
| Sociocultural | Ethnicity, gender, culture and socioeconomic status affects behavior. |
| Evolutionary | Adaptive organism survive and transmit their genes to future generations. |
| Survey | Use questions on feeling, opinions or behavior patterns. |
| Cross-sectional | Look at different age groups at the same time in order to understand changes that occur during the life span. |
| Naturalistic observation | Subjects are not aware they are being researched. |
| Field experiment | Research conducted in the field |
| Case studies | Collect lengthy (usually), detailed information about a person’s background. |
| Longitudinal | Can be used to track people over long periods of time. |
| Interview | Involves studying people face-to-face and asking questions. |
