| A | B |
|---|
| bandwagon | suggests the majority of people feel one way about an issue and encourages others to go along with the majority |
| name-calling | makes accusatons, but doesn't give any facts to support them |
| stereotype | uses commonly held or oversimplified images of a group to make a point which isn't true |
| snobbery | tries to make people think they can be better than others by acting or thinking a certain way |
| plain folks | tries to associate itself with simple values and down-to-earth people |
| glittering generalities | uses words that are attractive, catchy, or patriotic but don't mean anything |
| appeal to science or authority | suggest that scientific fact or a person has made a judgement that is not supported by fact |
| testimonial | tells you to base your decision what someone else thinks, usually a famous person |
| scare-tactics | describes possible negative side effects with strong and unsupported images that make people act out of fear instead of reason |
| loaded words | uses strong language to persent an image that may not be accurate |
| opinion as fact | makes statements that sound factual but are unverifiable |
| quotations out of context | uses partial comments or quotes to indicate a particular opinion |
