| A | B |
| Marketing | Process of developing, promoting and distributing products to satisfy customer wants and needs |
| Products | Good and services that have monetary value |
| Goods | Things you can touch or hold iin your hand |
| Services | You can't physically touch |
| Exchange | Takes place ever time something is sold in the marketplace |
| Utility | Attributes of a product or sevice that make it capable of satisfying consumers wants and needs |
| Form Utility | Involves changing raw materials or putting parts together to make them more useful |
| Place Utility | Involves having a product where customers can buy it |
| Time Utility | Having a product available at a vertain time of year or a convenient time of day |
| Possession Utility | Exchanged of a product for some monetary value |
| Imformation Utility | Incolves communication with the consumer |
| Benefits | Privlieges, or monetary payments beyond salary or wages, that go up with a job |
| Occupational Area | A category of jobs that involves similar skills and aptitudes |