| A | B |
|---|
| Promotion | communicating to inform, persuade, or remind people about products. |
| Financing | getting the money you need to operate the business |
| Product Planning | all decisions involved in the production and sale of products. |
| Distribution | determining how and where products will be sold. |
| Marketing Information Mangement | getting information that is needed to make business decisions. |
| Pricing | deciding how much to charge for goods or services. |
| Purchasing | buying goods or services to operate the business. |
| Marketing | developing, promoting, and distributing products to satisfy customers needs and wants |
| Products | goods and services |
| Goods | kinds of things you can see hold in your hands |
| Services | things you cannot physically touch |
