| A | B |
|---|
| appeal | to be attractive or interesting to someone |
| consumers | people who buy things or use services |
| gender | male of female |
| implications | the effects that something will have on something in the future |
| innovative | a new idea or new way of thinking |
| market | groups of people who might buy a particular thing |
| strategies | plans that are used to achieve a goal |
| study | a research project about a subject |
