| A | B |
|---|
| sell | Advertises, demonstrates, and describes the features of a product or service |
| universal language | Coding used in web page development must follow a specific set of universal rules in order to be recognized in a variety of platforms, maintain standards, and enable web page collaboration. |
| W3C | organization that is working to make the web accessible to all users (despite differences in culture, education, ability, resources, and physical limitations). |
| authoring languages | Used to control the appearance and functionality of web pages when displayed in a browser |
| html | First and still primary language for developing web pages/sites |
| xhtml | Aimed to replace HTML as dominant authoring language |
| java applets | Short programs written in Java code - Add multimedia, animation, gaming, and other interactive elements to add interest to the page |
| cascading style sheets | Separates content from appearance and gives web authors more control over layout and page format |
| java script | An object based scripting language that allows creation and execution procedures within a web page |
| sell, inform, entertain | the missions or purposes of a web site |
| linear or sequential structure | when webpage uses Users view pages one at a time |
| random access or webbed structure | Allows users to jump to any page on the web site |
| Hierarchical | web site that looks like a family tree with parents and children or like a chain of command |
| home/index page | Creates a positive first impression of site |
| splash | Provides information that is needed only once per visit to the site |
