| A | B |
|---|
| start-up costs | expenses involved in going into business |
| market outlook | the potential for future sales |
| operating expenses | the costs of doing business |
| income statement | document that shows how much a business has earned or lost |
| financial plan | document describing the start up costs and operating expenses of a new business |
| goodwill | the loyalty of customers to a business |
| lease | contract to use something for a specified period |
| revenue | income from sales |
| non-traditional career | occupation in which either gender comprises 25% or less of the workforce |
| capital | Any money or equipment invested in running a business is referred to as: |
| entrepreneur | person who runs a business and is self employed is called a/an: |
| sole proprietorship | a business that is completely owned by one person is a(n) |
| corporation | owners buy shares in the company, which is chartered by the state |
| self-motivation | know what you want and believe in your ability to achieve it |
| foresight | see opportunities where others do not |
| gross profit | difference between the cost of goods and their selling price |
| net profit | amount left after operating expenses are subtracted from gross profit |
| franchise | legal right to sell a company's goods and services in a particular area |
| stockholder | owner of a corporation |
