| A | B |
|---|
| brand | a concept or collection of symbols associated with a product, service or person |
| markup languages | commands used to organize format and describe information on a Web page |
| Hypertext Markup Language | traditionally the standard markup language on the web |
| Extensible Hypertext Markup Language | the next version of HTML used to develop web pages. Requires stricter code syntax than HTML |
| Common Gateway Interface | applications that connect web pages to the database server so that it may be able to store information |
| Wireless Application Protocol (WAP) | standard protocol that wireless devices use to access the internet |
| Wireless Markup Language (WML) | a markup language that presents the text portions of web pages to wireless devices |
| Multipurpose Internet Mail Extensions ( MIME) | a protocol that enables operating systems to map file name extensions to corresponding applications |
| Graphical User Inteface | makes it easier for you to create web pages because it provides visual navigation with menus and screen icons that allow you to point and click to create web pages |
| image maps | a web page image with clickable regions that are defined as hot spot hyperlinks to other pages or page sections |
| user agent | any application such as a mobile phone , PDA or help engine, that renders HTML for display to users |
| mailing list server | an email server that regularly sends email messages to a specified list of users |
| spam | unsolicited and unwanted email messages |
| cookie | a text file that contains information sent between a server and a client to help mantain state and track user activities |
| push technology | any thechnology that automatically provides information to a customer list |
| pull technology | any technology that provides information to a customer only upon request |
| vertical portal (vortal) | a portal dedicated to one specific interest or field (Realestate.com. Cnet.com) |
| horizontal portal | a portal that provides links to various web sites with no particular focus (yahoo.com, google.com) |
| wiki site | a website that allows visitors to collaborate in its construction |
