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Sports and Entertainment Marketing Review Chapter 2

AB
ProfitThe amount of money remaining from revenues after all expenses are paid
economicsThe study of how goods and services are produces, distributes, and consumed
riskThe possibility of financial gain or loss or personal injury
forecastA report developed to predict the expenses to be incurred and revenues to be received
liableThe business is legally responsible for damages
risk managementInvolves preventing, reducing, or lessening the negative impacts of risk
profitIncome that is distributes to investors
ethicsa system of deciding what is Right or wrong in a reasoned and impartial manner
economic utilitythe amount of satisfaction a person receives from the consumption of a particular product or service
income statementA statement that subtracts revenue from expenses
profit motivemaking decisions to use resources in ways that result in the greatest profit
form utilitywhen a product is changed to improve it
time utilitywhen the customer gets the good or service when they want it
place utilitywhen the customer gets the product where they want it
possession utilitythen the customer thinks the product is worth the money
MacroeconomicsThe study of the economics of the entire society
microeconomicsThe study of personal economics
speculative riskWhen the outcome is not known
controllable riskif a loss can be prevented or the likelihood of its\occurrence lessened
insurable riskpure risk for which the chances of loss are predictable and the amount of the loss can be estimated.
Economic riskdue to the changes in the business environment
human riskresults from customer dishonesty,employee theft and employee incompetence
Natural riskweather conditions, that cannot be avoided
risk insurancepays for predictable losses
premiumthe cost of insurance
risk retentionuninsurable risk that businesses assume the cost for
Character developmentsolid principles which are high standards


Business Education
Weatherly Area High School
Weatherly, PA

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