| A | B |
|---|
| conceptual spin-offs | rely on concept, not words |
| closing section | finishes the story, brings YB to closure |
| direct spin-offs | key words pulled from theme statement |
| divider | spread that indicates new section |
| divider | provides design continuity throughout the YB |
| end sheet | heavy paper, between cover and first and last pages |
| end sheet | helps hold pages into the cover |
| opening section | introduces story of the year |
| opening section | explains the yearbook's concept |
| parting page | final printed page of the YB |
| parting page | design is similar to the title page |
| parting page | makes a powerful and final verbal and visual statement of the theme or concept |
| spin-off | key words, phrases, ideas |
| spin-off | supports the main theme or catch phrase through word choice or concept |
| spin-off | used for each section of the book or content modules |
| spin-off | unifies the book, highlights the coverage |
| title page | first page of YB; makes positive first impression |
| title page | provides critical reference information |
| theme | central idea or concept |
| theme | sets the tone for telling the story |
| theme | repeated throughout the yearbook on cover, endsheets, opening, closing, dividers |
| theme | unifies the storytelling message of the book, gives it personality |
| theme package | main ideas. where concept is reported to readers |
| whole-book link | theme-related content element |
| whole-book link | can be a photo strip, folio presentation, listing, quote box |
| whole-book link | expands coverage |
