| A | B |
| scam/scheme | a plot designed to trick someone; a deception |
| illegal | against the law |
| lies/lying | accepting money for a stated purpose, then using it for a different purpose |
| concealing information | Hiding information such as a physical address |
| pyramid | a scam that usually involves a "get rich quick" chain letter, sending money to others in order to receive money yourself |
| chain letter | a letter asking one to send several letters with money in order to receive money in the mail yourself |
| high-pressure sales approach | using extreme tactics to persuade a consumer to buy |
| vague offers | offers that withhold certain details, expecting one to pay up front to get them |
| sweepstakes letter | states that one has won a valuable prize, but must pay a fee to claim it |
| lottery | prizes awarded by chance after purchase of a ticket; very small chance of winning |
| earn-money-at-home offers | offers that hinge on a consumer first purchasing something |
| winning bid at auction | a scam artist may notify you that you have the winning bid, ask for money, but never ship the item purchased |
| identity theft | stealing one's personal information to commit theft or fraud |