| A | B |
| Differences in Quantity | Businesses produce large amounts and consumers want small amounts. |
| Difference in Assortment | Businesses specialize in producing a specific type of product and customers want a variety. |
| Difference in Location | Products are made all over the world, then are distributed to stores in different locations all over the world. |
| Difference in Timing | Large quantities of product are made at once, then shipped and stored for when consumers want them. |
| Quantity | Thousands of shirts made at a factory and small numbers shipped to a variety of stores. |
| Assortment | Nike shoes, Adidas shoes, and Bjorn shoes all end up in a Payless Shoes store. |
| Location | Coffee grown in Brazil and sold in the U.S. |
| Timing | Halloween costumes made in July and sold in October. |