| A | B |
|---|
| Author’s purpose | The reason why the author is writing / the effect the author wants to have on his or her audience |
| Desired audience | who the author wants to read or hear their text |
| Medium | how the author’s words are presented to the audience |
| Writing style | how the author is writing |
| Text | a communication that uses written language |
| Narrative Text | a text that tells a story |
| Technical Text | a text with information about a specific subject |
| Persuasive Text | a text that tries to push its audience to think or act in a certain way |
| Descriptive Text | A text that tries to create a movie in the mind of the audience |
| Context | relevant details surrounding a text that change the meaning of the text |
