| A | B |
|---|
| Many stores help consumers compare value among various brands and sizes of the same product | by showing the total price of one standard measure, or unit, of the product. |
| As a wise conumer | should always try to examine a product befoe you buy it and make sure it will satisfy your needs. |
| Retailers generally run three types of sales | promotional, clearance, and sepcial-purchase |
| Clearance sales | used to clear merchandise that store no long wish to carry in stock. |
| If you buy from a business with good reputation | you can usually rely on its salespeople to help you make wise selections. |
| Brand names | are designed to help build customer loyalty to a product or service |
| Full-service stores offer a wide variety of goods and | emphasize customer service. |
| The smart consumer | buys at the right time and takes time to plan. |
| To avoid impulse buying | make a shopping list and stick to it. |
| A price index | a series of figures showing how prices have changed over a period of years. |
| Comparing the price, quality, and service associated with one product with those of another product is | comparison shopping. |
| If a 10-ounce can of juice $1.10, the unit price per ounce is | 11 cents |
| A name given to a product or service that is intended to distinguish it from other similar and/or competitive products or ervices is | a brand name |
| Stores that emphasize lower prices on their products are | discount stores |
| A warehouse market is a | no-frills food outlet emphasizing the sales of large quantities of items at reasonalbe prices. |
| A series of figures showing how prices have changed over a period of years | a price index |
| Generic products | are unbranded items that supermarkets sell at reduced prices. |
| Full-service stores | offer a wide variety of goods and emphasize customer service. |
| Supermarket | a large, full-service store that carries a wide variety of national, store, and generic brands at moderate prices. |
| Skillful consumers save | time, energy, and money by planning their shopping activities. |
