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Chapter 2: The Consumer Movement

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Rational Self Interestpeople will make choices that will give them the most satisfaction at a particular time based on their current information
Rational Choice Theoryindividuals choose the best action according to stable preference functions and constraints facing them
Conspicuous consumptionwhen a person pays an extremely high price for a product for it's prestige value
2 ways to protect consumerspolitics and education
Consumer movementorganization efforts of people to enhance the rights and collection welfare of consumers. Primary goal: advance efficiency and equity in the marketplace
Ralph Nader"Unsafe at Any Speed" consumer advocate for car buyers
Esther Petersonworker's rights, equal pay for equal work, truth in advertising, nutrition labels and "sell before" labels for food. first appointee to post of White House Consumer Advisor. Removed by Ford, and reappointed by Carter
Social Regulationaddress health, safety, employment fairness, environment fairness, etc. (Job discrimination & clean water/air acts)
Susan B Anthonyasked for equal pay for female teachers. First women's rights convention in 1848 at Seneca Falls, NY. Soon focused on women's suffrage and helped found the American Equal Rights Association in 1866
Lucy StoneFirst women in MA to achieve college degree and keep her last name
Elizabeth CadyRemoved the word "obey" from marriage ceremony
Wyoming Women's Suffrage12/10/1869
National Women's Suffrage8/26/1920, 19th amendment
Victoria Woodhull1872, first woman to run for president. Womens rights, free love, and labor reform
Child Labor Reform1852, MA requires children to attend school. 1906: 55 hour work week. 1938: Fair Labor Standards Act
Mcclure's MagazineStandard oil, bribery, fraud, violence
Dr. Harvey WileyUS Dept of Ag. "Poison Squad"
Upton SinclairWrote "the Jungle" about Chicago meat packing houses. Let Teddy R. to support Meat Inspection Act
First Era: Early 1900's Legislation1887 - Interstate Commerce Act. 1890: Sherman Anti-Trust Act. 1906: Pure Food & Drug Act & Meat Inspection Act. Ended by economic hardship and WWI
Consumer durablesProducts good for 3+ years
Your Money's WorthChase & Schlink. Called for product testing. Consumer's Research (CR) group formed by Schlink to do product research
Second Era: 1920s-30s1933: "100 Million Guinea Pigs: Dangers in Everyday Foods, Drugs, and Cosmetics" (Kallet and Schlink) Ended by the great depression
Elixir Sulfanilamide (1937)mass poisoning in US, caused 100+ deaths. Capsule for was safe, liquid was not
John Kenneth Galbraith"The Affluent Society" - less emphasis on production and more emphasis on public service
Second Era: 1940's-50's1934 FCC: Regulates communication over radio, telephone, wire, satellite, etc. 1938: Federal Food, Drug, and Cosmetic Act. Ended by WWII
Lash Lure & Koremlucaused blindness and the latter contained rat poison
Consumer Bill of Rightsright to safety, to be informed, to choose, to be heard
Consumer Product Safety Commission (CSPC)established in 1972 to protect the public from unreasonable risk of injury cased by consumer products
Food and Drug Administration (FDA)Charge with ensuring that processed foods, drugs, medical devices, and cosmetics are safe and properly labeled.
Federal Trade Commission (FTC)makes sure that advertising and labeling are not false or misleading
Better Business Bureaumakes complaints about business available to those interested
Rachel Carson"Silent Spring" (1962) inspired environmental concerns
Kefauver-Harris Drug Amendment (1962)Required drug companies to register with the FDA
Credit Card Act of 2009Regulates interest rate hikes, fee caps, minimum 21 without consigner, funky wording, double billing
Patient Protection & Affordable Care Act (2010)Obamacare. Children covered until 26, 30 million more americans qualify for insurance, everyone MUST have health insurance. Constitutionality is being questioned.



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