| A | B |
| adulterated | designating a product that does not meet the minimum standards for purity and quaility set by the FDA |
| bait and switch | a business practice of luring customers into the store and then redircting them to buy better more expensive items |
| caveat emptor | let the buyer beware |
| cease-and-desist order | an order requiring teh company to stop teh specified conduct |
| class actions | legal suits brought on behalf of large groups |
| confidence game | fradulent device whereby the victim is persuaded to trust the swindler with the victim's money or other valuables in hopes of a quick gain |
| consent order | voluntary agreement to stop an illegal practice |
| consumer | a buyer of goods primarily intended for personal, family, or household use |
| corrective advertising | advertising ordered by the FTC to correct |
| loss leader | selected items sold at a loss to attract customers to buy costlier goods |
| lottery | gamble involving a payment to play, a winner determined by luck, and a prize to some participants |
| restitution | restoring or making good a loss; repayment of money illegally obtained |
| unfair trade practice | dishonest or illegal method of business competition |