| A | B |
|---|
| Bull | Optimistic investors who are predicting good things for the market |
| Board of Directors | A group elected to represent stockholders and make major decisions |
| Supply | The total of a good or service that is available to buy |
| Liquidation | A business is bankrupt and its assets are sold to pay creditors |
| Shareholder | Owner of the company |
| Dividend | A payout of part of a company's earnings |
| Market Capitalization | The total dollar value of all of a company's outstanding shares |
| IPO | Initial Public Offering |
| Equity Financing | A company raises money by selling stock |
| Discount Broker | Brokers that let you trade for a reduced fee |
| Common Stock | A security that represents ownership in a corporation |
| Primary Market | A market that issues new securities on an exchange |
| NYSE | A stock exchange based in New York City which is considered the largest exchange in the world |
| Bear | An investor who believes the market is headed downward |
| Preferred stock | A class or ownership that has a higher claim on earnings than common stock |
| Secondary Market | A market where investors purchase stock from other investors, rather than the issuing companies |
| NASDAQ | Home to high tech stocks; trading is done by computers, not on a trading floor |
| Ticker Tape | Computerized device that sends financial information to investors around the world |
| Demand | Consumers' willingness to pay a price for a good or service |
| Earnings season | The months in which most quarterly earnings reports are released |
