| A | B |
|---|
| B2B | business-to-business |
| B2C | business-to-consumer |
| brick-and-click businesses | companies that combine traditional business operations with the use of the Internet |
| brick-and-mortar businesses | companies that complete most of their business activities by means other than the Internet |
| business blogs | regularly updated online journals written by company experts |
| click-only businesses | companies that complete almost all of their business activities through the Internet |
| e-commerce | involves business activities, including the exchange of goods, services, and information, completed electronically via the internet |
| pop-up | an advertisement that opens in a new window when a web page is being viewed |
| product fulfillment center | provides some or all of the activities required to fill customer orders |
| rich media | a variety of digital technologies that provide interactive multimedia experiences for users |
| virtual marketing | the completion of marketing activities primarily through the use of computer and Internet technologies |
