| A | B |
|---|
| goal | something a person intends to acquire, achieve, reach, or accomplish |
| specific | exact, clearly defined or explained |
| measurable | a figure that can be objectively assessed |
| realistic | in keeping with reality, likely to happen |
| alternative | an option or choice |
| time-bound | containing a date when a goal will be reached |
| pro | a reason in favor of an option; a potential benefit |
| con | a rason in opposition to an option; a potential limitation or weakness |
| impulse | a whim or sudden desire to do something; acing without thinking |
| habit | a learned behavior that's repeated over and over |
| cultural | related to the traditions, beliefs, roles, and communication styles of a group |
| social | related to all people, collectively |
| economics | related to the state of the economy, the financial balance of a population |
| technology | products, resources, and systems used for specific purposes |
| media | print, sound, and image channels through which information is conveyed |
| legal | related to the law |
| moral | related to a sense of right and wrong |
| need | something one must have in order to live |
