| A | B |
|---|
| consumer satisfaction | a postpurchase process |
| consumption situation | includes a buyer, a seller, a product or service and other factors |
| time poverty | Most Americans will state that they are always rushed for time even though many people have opportunities for leisure |
| Asian | cultures have typically been shown to wait the most patiently while standing in a long line |
| landscape | A retailer that uses a simulated outdoor environment |
| Atmospherics | the conscious designing of retail space and its various dimensions to evoke certain effects in buyers |
| two-thirds | It has been estimated that about THIS fraction of supermarket purchases are decided in the aisles as consumers shop. |
| POP stimuli | A coupon-dispensing machine in a grocery aisle and an employee handing out free samples of a new product are both examples |
| utilitarian | An example of THIS influence is individual's decision to purchase a particular brand is influenced by the preferences of family members |
| social | The capacity to alter the actions of others is referred to as THIS power. |
| bigger | The ________ a group is, the more likely members are to engage in social loafing |
| Principle of least interest | means that the person who is least interested in staying in the relationship has the most power |
| legitimate | the kind of power a police man or fireman have |
| initiator | person who brings up the idea or need |
| consensual | the group agrees on the desired purchase, differing only in terms of how it will be achieved |
| co-consumers | Others who are present in a consumer's physical and social environment when purchases are made |
| time pressure | A typical antecedent state that a consumer might experience as he or she approaches the purchase environment |
| reference group | an actual or imaginary individual or group conceived of having significant relevance upon an individual's evaluations, aspirations, or behavior |
| purchase environment | includes the shopping experience, point-of-purchase stimuli, and sales interactions. |
| mere exposure | Political candidates who get the most media coverage are more likely to win elections |
| being space | A store environment that has been made to resemble a living room where customers can relax, hang out with friends, or even learn |
| bandwagon | The pressure to conform that escalates as more and more group members "cave in" |
| activity store | consumers participate in the production of the products or services they buy |
| Organizational | THESE buyers are people who purchase goods and services on behalf of companies for use in the process of manufacturing, distribution, or resale |
| informational, utilitarian, value-expressive | three ways reference groups influence |
