| A | B |
|---|
| bait and switch | Advertising a bargain product intending to persuade the customer to buy more expensive products |
| deception | False claims about a product |
| infomercial | Lengthy paid TV ad w/testmonial and demonstrations |
| low-balling | Advertising a basic service at an unusually low price, then claiming more repairs are needed |
| Ponzi scheme | Fraudulent investment operation where money from new investors is used to pay off earlier investors |
| Pyramid scheme | Illegal multilevel gimmick that promises commissions on one's own sales as well as on the sales of recruits |
| space-shifting | Copying the contents from one form of media to another-personal use |
| time-shifting | Recording video or audio for later viewing or listening |
| warning label | Information on products advising consumers about risks and safety issues |
