| A | B |
| Rhetorical Fallacy | deception, false or incorrect idea, mistake in reasoning |
| Ad Hominem | criticizing a person's position on an issue by criticizing his or her personal character |
| Ad Populum | appealing to an audience's prejudices rather than reason |
| Appeal to unqualified authority | citing testimony from someone unqualified to give it |
| Begging the question | assuming the truth of the position you are arguing for |
| Either/or | implying that there are only two choices |
| Faulty Analogy | using inappropriate or superficially similar situations as evidence |
| Hasty Generalization | basing a conclusion on evidence that is atypical or unrepresentative |
| Non Sequitur | arriving at a conclusion not justified by the evidence |
| Oversimplification | suggesting a simple solution to a complex problem |
| Ethos | the character of the speaker |
| Logos | appeals based on clear, logical reasoning and reliable and relevant evidence |
| Pathos | appeal to the emotions |
| Rhetorical Modes | written texts based on structural patterns |
| Allegory | using an object or character to symbolize a greater and/or more abstract moral, philosophical, political, religious, or social idea |
| Allusion | references and quotations that authors use within their work without telling the origin on the assumption that readers will recognize their original sources |
| Antithesis | a device of opposition in which one idea or word is established and then the opposite idea is expressed |
| Aphorism | an assertion or statement usually embedded with a universal truth or moral principle |
| Diction | word choice, type of words, and the level of language |