| A | B |
| We remember how much of what we read? | 10% |
| We remember how much of what we hear? | 20% |
| We remember how much of what we see? | 30% |
| We remember how much of what we see and hear? | 50% |
| We remember how much of what we say? | 80% |
| We remember how much of what we say and do? | 90% |
| If I want them to hear it, I _______. | talk |
| If I want them to learn it _______talk. | they |