| A | B |
|---|
| Industry standards | guidelines and goals set for different entertainment industries |
| industry standards, norms, and trends | 3 factors that influence marketing decisions |
| increase market share, overcome the competition, better understand customers | marketing strategies are used to accomplish these three things |
| subdindustries | industries are broken down into |
| industry norms | the average expectation within an industry |
| industry trends | show the latest demand for and consumer response to sports and entertainment events and their relative growth or decline over time |
| sports and entertainment | travel and tourism industries are closely related to these two industries |
| travel | world's largest industry |
| FIFA | international governing body for the game of soccer |
| more discretionary income, economic growth, available leisure time | Theme parks are opening in India due to |
| a joint venture | A business project in which two or more organizations work together and share the costs and profits |
| sports clinics | last one or two days and focus on only one skill |
| popular sport promotions | direct mailers, local sports magazines,brochures |
| industry | A group of organizations involved in producing or handling the same product, group of products, or type of services |
| infrastructure | the underlying framework supporting economic development, including water, sewers, and roadways |
| sports camp | An athletic training session that extends over a period of time and concentrates on a variety of skills |
| Direct economic impact | The total of new spending resulting from an attraction or event |
| ecoturism | Responsible travel to natural areas that conserves the environment and sustains the well being of the local people |
| globalization | The phenomenon of international economic relationships with goods and services flowing quickly around the world |
| tourism | Traveling for pleasure |
| industry standards | The guidelines and goals set for an entertainment industry |
| niche traveling | Recreational travel or tours planned around a special interest |
| indirect economic impact | The portion of money spent by local employers and employees that came from money collected from tourists |
| discretionary income | The amount of money individuals have available to spend after paying for the necessities of life and after other fixed expenses |
