| A | B |
| construct validity | the extent to which the variables used in the research adequately assess the conceptual variables they were designed to measure |
| generalization | the tendency to respnd to stimuli that resemble the original conditioned stimulus |
| internal validity | the extent to which we can trust the conclusions that have been drawn about the causal relationship between the independent and dependent variables |
| statistical conclusion validity | the extent to which we can be certain that the researcher has been drawn accurate conclusions about the statistical significance of the research |
| statistical significance | the confidence with which we can conclude that data are not due to chance or random error |
| confounding variables | a variable other than the independent variable on which the participants in one experimental condition differ systematically from those in other conditions |
| double-blind experiment | an experimental design in which both the researcher and the research participants are blind to condition |
| experimentar bias | a situation in which the experimenter subtly treats the research participants in the various experimental conditions differently, resulting in an invalid confirmation of the research hypothesis |
| external validity | the extent to which the results of a research design can be generalized beyond the specific way the original experiment was conducted |
| meta-analysis | a statistical technique that uses the results of existing studies to integrate and draw conclusions about those studies |
| reliability | the consistency of a measured variable |
| replication | the process of repeating previous research |