| A | B |
|---|
| Channels of Distribution | The path a product takes from its producers or manufacturer to the final customer |
| Intermediaries | Businesses involved in the moving of products from the manufacturer to the final user; Aka: Middlemen |
| Rack Jobbers | Manage inventory and merchandising for retailers by counting stock, filling the shelves when needed & maintaining store displays |
| Drop Shippers | Own the goods they sell, nut they do not physically handle the actual products; They sell the goods to other businesses & have the producer ship the product directly to buyers |
| Brick-and-Mortor Retailers | Traditional retailers; sell goods to other businesses & have the producer ship the merchandise directly to buyers |
| E-tailing | Involves retailers selling products over the internet to the customer |
| Exclusive Distribution | Involves distribution of a product in protected territories in a given geographic area |
| Selective Distribution | Means that a limited number of outlets in a given geographic area sell a manufacturer’s product |
| Intensive Distribution | Involves the use of all suitable outlets to sell a product |
| Agents | Act as intermediaries by bringing buyers and sellers together |
| Direct Distribution | Occurs when the producer sells goods and services directly to the customer with no intermediaries |
| Indirect Distribution | Involves one or more intermediaries |
