| A | B |
| technology | the light bulb, the radio, and the computer |
| e-workforce | people who work with computers while doing business |
| e-commerce | e-tail and e-tickets are examples of this type of business |
| click and mortar | businesses that sell on the Internet and in regular stores |
| microchip | computer “guts” that stores billions of bits of information |
| digital workflow | linking jobs together electronically |
| shop any time | an advantage of e-tail |
| bricks and mortar | stores and warehouses that businesses use |
| e-tail | an online retail business |
| easy to overspend | a disadvantage of e-tail |
| job | something you do to make money |
| career | an occupation or field in which you work over a long period of time |
| aptitudes | talents that come naturally |
| skills | abilities developed through learning and experience |
| career counselor | trained to help you discover and evaluate possible careers |
| library | a good place to find out about careers |
| profession | requires an advanced degree |
| entry-level job | first step on the career ladder |
| investment in your future | time and money you spend preparing for a career |
| interests | hobbies that can lead to careers |
| generic products | plainly labeled, unadvertised, and sold at lower prices |
| department stores | Macy’s and Marshall Field’s |
| unit price | cost per pound or quart |
| consumer magazines | examines and rates products |
| shopping list | prevents impulse buying |
| limited warranty | covers only certain parts of a product for repair |
| outlet stores | sell brand-name products that are discontinued or have minor flaws |
| sales gimmicks | “free prices” and “super low prices” |
| label | tells you what the contents of a product are |
| loss leaders | don’t make money but bring in customers |
| customer service department | part of a business that handles consumer problems |
| Consumer Reports | source of consumer education |
| pollution | contamination of air, water, and land |
| recycling | process waste for reuse |
| right to service | being treated in a respectful manner |
| bait and switch | type of consumer fraud |
| responsibility to speak out | reporting unsafe products |
| boycott | refusing to buy a company’s product |
| right to safety | testing and labeling products |
| consumer movement | works to protect consumer’s rights |
| refund | get back the money you paid for a defective product |
| consumer advocate | person or group that works to protect consumers |
| Consumers Union | publisher of Consumer Reports |
| Major Appliance Consumer Action Program | helps consumers solve problems with large appliances |
| Federal Trade Commission (FTC) | enforces laws about business practices |
| Good Housekeeping | endorses products with a “seal of approval” |
| public utilities commission | regulates electric, gas, and water rates |
| license | permit to conduct business |
| state insurance commission | controls and approves insurance rates |
| U.S. Department of Agriculture | inspects and grades foods |