| A | B |
|---|
| Entrepreneur | An individual who undertakes the risk associated with creating, organizing, and owning a business. |
| Entreprenuership | The process of starting and operating one's own business. |
| Business Ethics | Applying prinicples of right and wrong to situations in the workplace. |
| Code of ethics | A systematic set of rules and procedures used to guide the behavior of an individual, a business, or a culture. |
| Innovation | A new or different product |
| Mission Statement | A written description of the purpose of a company and the management's philosophy. |
| Opportunity | An idea that has commercial value. |
| Small Business | Sometimes referred to as "mom and pop" businesses. Small businesses are generally started to create jobs for the owners. |
| Discovery | The stage in which the entreprenuer generates ideas, recognizes opportunities, and determines the feasibility of ideas, markets, ventures, etc. |
| Demographics | Data that describes a group of people in terms of thier age, marital status, family size, ethnic background, gender, education, and income. |
| Concept Development | The stage in the entreprenuerial process in which the entreprenuer plans the venture, identifies needed resources using a business plan, and identifies strategies to protect intellectual property. |
| Resourcing | The stage in which the entreprenuer identifies and acquires the financial, human, and capital resources needed for the venture startup, etc. |
| Venture | A business undertaking involving risk. |
| Actualization | The stage in which the entreprenuer operates the ventures and utilizes resources to achieve its goals/objectives. |
| Harvesting | The stage in which the entreprenuer decides on a venture's future growth, develoopment or demise. |
| Business Plan | A proposal that describes a new business. |
| Excecutive Summary | A brief decription of the key points of the business plan. |
| Start-Up resources | Capital and resources needed to start a business. |
| Capital | Wealth in the form of money or property, used or accumulated in a business by a person, partnership, or corporation. |
| Trademark | Any name, symbol, figure, letter, word, or mark adopted and used by a manufacturer or merchant in order to designate his or her goods. |
| Copyright | The legal right granted to an author, composer, playwright, publisher, or distributor to exclusive publication, production, sale, or distribution of a literary, musical, dramatic, or artistic work. |
| Patent | The exlcusive rights granted by a government to an inventor to manufacture, use, or sell an invention for a certain number of years willing and able to produce at different prices. |
