| A | B |
| Provides advice on increasing revenues and profits | SBA |
| Agency provides info. on unemployment insurance | State Dept. of Labor |
| Purpose is to stimulate local economic growth | Chamber of Commerce |
| When something is wrong with a shipment contact the | Vendor |
| Describes development of a marketing strategy | Marketing Mix |
| Plan presented to lenders to gain $ support | Business |
| Most likely to buy a product or service | Target customers |
| Evaluate this if no one comes to buy | Marketing |
| If $ is lost but all products are sold, evaluate | Financials |
| Advertising and promotion expenses | Variable costs |
| Talking to an accountant and buying initial inventory | Start-up cost |
| Ability to repay a loan | Capacity |
| Pay back in one year | Short term loan |
| Limited liability, closely regulated, sells stock, double taxation | Corporation |
| Church or charity incorporation | Nonprofit |
| Management training and tech. assistance, performance affected by others | Franchise |
| Government assumes little control | Sole Proprietorship |