| A | B |
|---|
| Top 2014 Business Trend | Modest Chic |
| Target Market | People you are aiming to sell your product to |
| Non Profit Organizations | Purpose that doesn't directly benefit the company owners |
| Benefits Of Competition | Keeps prices low; and quality high |
| Marketing | Putting the right product in the right place at the right price at the right time |
| Direct Competitor | business in the market that sells a product or service similar to yours |
| Indirect Competitor | a business that sells a different product or service from yours, but fills the same customer need or want. |
| Net Profit | The amount of profit (or loss) the business earns after paying expenses and taxes. |
| SWOT | Strength, Weakness, Opportunities, Threats |
| Marketing Plan | detailed guide that includes marketing goals and the strategies to reach these goals |
| Manufactures | Create the product |
| Pre Tax Profit | Profit earned before paying for taxes |
| Project Organization | Puts employees in more than one department |
| Competition | Rival Businesses |
| Consumer Profile | Knowing your customers |
| Fixed Operating Expenses | Expenses paid regardless of how many sales are made |
