| A | B |
|---|
| Hierarchy | the arrangement or presentation of elements in a way that implies importance |
| Dominant | an object or color that stands out in relation to the rest of the object |
| Subordinant | minimizing compositional elements in order to bring attention to the focal point. |
| Eye flow | how you look at the different elements of a piece |
| Text | the central way to communicate ideas using words as the primary component of the art. |
| Headline | Large type running above or beside a story to summarize its content. |
| Copy | The text of a story |
| Font family | All the characters in one size and weight of a typeface |
