| A | B |
|---|
| Build It! | first day of actual design, NOT final day |
| Test Ideas | hmmm ... which concept will I use? |
| Evaluate | Critique, revise ... "rinse and repeat" |
| Brainstorm | Collaboration is key to its success |
| Identify the Challenge | Getting to the "heart of the problem" |
| Design a Solution | Sketch, and sketch, and sketch again ... |
| E pluribus unum | Motto for "Test Ideas" |
| prototype | rough draft is its equivalent in graphic design |
| constraint | sounds like a limitation but it's not |
| consideration | each of these defines your challenge |
| charrette | an intense, focused design process |
| mind mapping | from one idea, many possibilities |
| word listing | from 3 columns, one strong idea |
| sketching | you can't design a solution without this activity |
| doodling | work like Picasso |
| SCAMPER | if you get stuck on an idea, do this! |
| design process | let's call it our "Blueprint for Success" |
| "S" in SAFE | when your idea fulfills its purpose |
| "A" in SAFE | when your idea is aethesthetically pleasing |
| "F" in SAFE | when your idea functions as it should |
| "E" in SAFE | when your idea is economical |
| "S" in SCAMPER | when you're stuck, "substitute" |
| "C" in SCAMPER | when you're stuck, "combine with something else" |
| "R" in SCAMPER | when you're stuck, "reverse or rearrange" |
| ideation | a short-time challenge activity to generate ideas |
| bad idea | doesn't exist in brainstorming |
| first idea | can't fall in love with this while brainstorming |
| "E" in SCAMPER | when you're stuck, "eliminate" |
| from Step #6 back to #4, #5; return with a new #6 | input from clients or change in budget could cause this to happen |
| "drill down" | one way to describe "Test Ideas" activity |
