| A | B |
| Which of the following is an example of a business's using e-mail in a timely manner: | Sending customers a notice of tomorrow's sale |
| One of advantage of using e-mail marketing is that it is | cost effective. |
| Which of the following is an example of an email attachment? | resume.doc |
| A business that asks customers to forward an e-mail to their friends or associates is engaged in | viral marketing. |
| Which of the following is the most common use of opt-in e-mail marketing: | Subscriptions. |
| One of the disadvantages to marketers using streaming video e-mail is that it requires the recipient to have a(n) | high-speed internet connection. |